Provide once. Reuse across engagements.
The initial thesis was focused: let vendors maintain their data and documents once, then reuse the same information wherever appropriate instead of repeating intake.
For every new engagement, vendors had to re-enter the same company data and resubmit the same compliance documents.
Product thesis: provide it once, then reuse it across engagements.Certa is a client-facing third-party risk platform. Each client operates in a separate tenant and onboards vendors through its own engagements and evaluation workflows.
When the same vendor participated in another engagement, the workflow started again. Company data was entered again. The same compliance documents were uploaded again. Information already available to Certa could not be reused as a persistent vendor resource.
The initial thesis was focused: let vendors maintain their data and documents once, then reuse the same information wherever appropriate instead of repeating intake.
Reuse solved the immediate workflow problem. Research showed that the vendor side could also receive standalone value—and create a path to monetization.
Carry data and documents across engagements.
Share compliance posture during evaluation.
Assess readiness before an evaluation.
I began by understanding the repeated-submission problem and what value a dedicated supplier experience could create. The research produced one product vision with three connected jobs.
Maintain vendor documents and data once, then reuse them across eligible engagements.
Give vendors a shareable view of their documents and compliance posture during evaluation.
Help vendors assess their compliance posture and identify gaps before evaluation.
I built an end-to-end clickable prototype covering all three pillars. It gave the internal leadership team a complete product experience to evaluate—not a collection of disconnected feature ideas.
The concept brought reusable data, a shareable trust center and compliance self-audit into one supplier experience. Leadership approved the direction, moving the work into client-specific pilot discovery.
After leadership approved the complete concept, I interviewed stakeholders across four client environments. I mapped each onboarding flow, tested how visible the repeated-upload problem was and looked for a pilot where the client-side process could remain intact.
Understand how each client created engagements, onboarded vendors and collected documents.
Some clients knew vendors were repeating work; others had not heard the problem directly.
Choose a manual, document-heavy environment where reuse could be tested with minimal change.
The approved product vision contained three pillars. The pilot deliberately contained one. Data reuse—and the separate supplier portal required to support it—was the foundation that needed to work before adding the trust center or self-audit.
The leadership-approved concept established the long-term supplier experience.
A focused supplier portal for providing, managing and reusing vendor data and documents—with no change to the client workflow.
Turned repeated vendor intake into a three-pillar supplier product.
Built the complete prototype and secured approval for the direction.
Compared four client environments and chose the strongest workflow fit.
Built the reuse-only pilot version with minimal workflow disruption.